Simone Seol
Here for humans who want to human more humanely.
Categories
Business / Cold Pitching / Copywriting / Decolonization / Inspiration and Encouragement / Mental Health / Money / Personal Stuff / Philosophical-ish Musings / Sales / Social Justice
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I’m reconfiguring my entire business. Here’s why.
Here’s the shocking thing I am learning from having made millions of dollars.
Here’s why money is so attractive to good people, and why making and having a lot of money is such a powerful experience for so many of us.
It’s what money gives us, which I personally experienced for the first time in my life: a true abundance of options and a great sense of safety.
I come from an ancestral legacy of colonization, war, and poverty.
Mind you, there was great dignity in our resilience. And honor in our values, ways of life, and the way we stewarded resources.
But needless to say, a deeply felt sense of physical and spiritual safety, AS WELL AS having access to an overabundance of options, was and is foreign to us.
This is what money bought me and my family. It felt like more than just “it’s sweet having nice things!”
It felt like a cleansing. A medicine. A redeeming. And a sense of coming home.
Because here’s the thing: you don’t have to be Korean to have inherited a legacy informed by theft, violence, trauma, and diasporic displacement.
You can be Indigenous American. Black. Latine. Irish. Jewish. Palestinian. Armenian. Romani. Uighur. Tibetan. The list goes on.
And/or the economic underclass of basically any society.
And/or just NOT a cishetero male.
For us, HAVING a lot of money will, for the first time, and at least briefly, give us that sense of SAFETY AND OPTIONS.
The option to exist.
The option to care for our loved ones abundantly.
The option to do what we like, not what we are forced to do.
The option to make decisions for joy and thriving, not mere survival.
But money was never inherently what gives us these things.
WE HAD THESE THINGS IN THE BEGINNING.
SAFETY AND OPTIONS TO LIVE RICH, JOYFUL, FREE LIVES ARE OUR BIRTHRIGHT.
And for so many of us, money was what allowed us to BUY THEM BACK .
In the past few years, having money allowed me to feel a complete freedom to be my entire self and live out ALL of my values without compromise… for the first time.
The trouble is…
MONEY IS NEITHER THE THING ITSELF, NOR THE SOURCE OF THE THING.
When we mistake money as being THE THING itself, our relationship with money morphs into a different subjugation and bondage.
(I have seen it happen a lot. I know you have, too.)
As a business coach, my highest and most aligned aspiration is NO LONGER giant piles and piles of money for you.
It is now the reclamation of your spiritual birthright.
Your spiritual birthright to an over-abundance of safety — the kind that recodes your nervous system.
To an over-abundance of options and freedom.
To a powerfully felt experience of what your ancestors, too, had, before they were stolen from and subjugated — THE JOY OF ALIVENESS, CREATION AND INTERDEPENDENCE.
For some of you, the journey of reclamation may very well involve making giant piles and piles of money with your business…
…and learning how to steward that wealth in ways that break toxic paradigms and create new ones.
For some of you, it might not.
It might mean just getting you to a place financially where you can easily meet all of your needs, aligned desires and commitments to the ecology that surrounds you…
… and seeing where the spirit of your business wants to take you from there.
The aligned path will differ for each of us.
And it will ask us to wrestle with what it means to reclaim what is ours in a world dominated by cruel, dignity-stealing, earth-depleting systems of supremacy.
It will ask each of us to bring our unique gifts and perspective to the table to be part of the healing.
But I am no longer available to co-sign the falsehood that wealth is the ticket to freedom and aliveness.
Freedom is the ticket to freedom. Aliveness is the ticket to aliveness.
And both are already parts of your soul.
They cannot be purchased. Only claimed and activated.
And it was only ever the legacy of imperialism that ever bamboozled us into thinking that we needed to earn them…
… by making and hoarding millions of dollars through participating in a wounded economic system.
If you’re resonating with what I’m saying, thank you for being here.
We got big work to do together.
Stop solving for the wrong thing
What would it be like if, in your business, you stopped solving for money, or more clients.. and started solving ONLY for joy?
It’s a million-dollar question.
What would your marketing be like, if your only criterion for determining “success” was whether it brought you joy?
What would your offers look like if their only goal was to make YOU feel joyful?
What would your sales process look like if the only requirement was that it be joyful to you?
etc.
But here was a question I got in response that I know is shared by so many others:
“But what if solving for my joy makes me stay in my comfort zone and then I never grow?”
An important question to answer.
Here’s the thing.
If you think planning your business around your joy means you’ll stay in your comfort zone forever and never grow…
… you may have spent too much time using “growth” as a weapon against yourself.
Flowers grow.
Trees grow.
Animals grow.
Growth is just what happens when you let your true nature unfold, and are given the sunlight and the nourishment you need.
The idea that hatred-of-where-you-are-now, suffering and punishment are necessary for growth…
… is a lie invented by oppressive human-created constructs.
They do not come from nature.
And any human-created construct, we can un-create.
It begins with you declaring:
“I now release all suffering from my business, and return it to the earth where it can decompose back into the elements.”
“I now place unconditional joyful trust in the sacred unfolding of my design.”
“Who I AM is growth, and no human-created force can undo that.”
Yes?
Yes.
You don’t need a messaging strategy.
Hear me out with this one.
Thinking you need an “angle,” a “thing,” a messaging strategy to get people to want to work with you….
… is like thinking you need an “angle,” a “thing,” a messaging strategy to get people to want to DATE you.
Sounds ridiculous when you put it that way, right?
My friend, you don’t need a script when your entire life and worldview are knit from fascinating stories.
You don’t need a “thing” when who you are IS the thing.
You don’t need a messaging strategy when your heart is full of love and your brain is already full of knowledge and wisdom, the combination of which could turn someone’s life around TODAY.
(And don’t you dare pretend that’s not true.)
Who would you rather date?
Someone in a perfect outfit, perfect “angle”, with perfect rehearsed “lines” every time…
… or someone who is multi-dimensional and unscripted — because they’re giving you the courtesy of being their true human selves with you?
The latter is honestly so HOT, isn’t it?
It’s hot AF when that comes from someone who is self-aware, self-assured, and isn’t looking to you to validate them.
It is ESPECIALLY HOT when it comes from someone who is genuinely interested in you, and shows up over and over to be 100% present with you.
(Oooff!! I’m fanning myself just thinking about it.)
What works in dating… works in marketing.
Marketing is just human relationships. Showing up as the kind of person you’d want to “date”. Over and over.
As simple as that.
None of this is complicated.
And there are no secrets.
You can do this.
I’m Simone Seol
I am here for humans who want to human more humanely.
Business / Cold Pitching / Copywriting / Decolonization / Inspiration and Encouragement / Mental Health / Money / Personal Stuff / Philosophical-ish Musings / Sales / Social Justice